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punt Network - Segments
  
TRAVEL SEGMENT

Travel

Visitors of Semilo’s travel channel can find information about travelling, countries, culture, sightseeing trips and useful hints. Holidays can be ordered online and huge amounts of information about all the destinations can be found here.

Women represent over half of the visitors on this channel. The most common age is between 20 and 35 years.

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Statistics:

Websites: 12
Unique visitors: 1.483.000
Impressions: 22.788.837

Advertising options

Format Price
Full Banner € 12,50 CPM
Skyscraper € 15,00 CPM
Leaderboard € 25,00 CPM
Large Rectangle € 25,00 CPM

Travel

Websites Impressions Unique visitors
View profile DagjeWeg.NL. DagjeWeg.NL 4.200.000 295.000
View profile Expedia. Expedia 5.300.000 665.000
View profile GaSamen.nl. GaSamen.nl 460.600 161.652
View profile Het Weer. Het Weer 2.706.237 396.472
View profile Hotels.com. Hotels.com 450.000 146.000
View profile Inpaklijst.nl. Inpaklijst.nl 149.000 8.500
View profile Lekker Op Reis. Lekker Op Reis 13.000 2.500
View profile Meenemen.nl. Meenemen.nl 240.000 23.000
View profile ShareYourStory. ShareYourStory 63.000 15.000
View profile Weerplaza. Weerplaza 4.800.000 311.000
View profile Weersvoorspelling. Weersvoorspelling 407.000 96.000
View profile Youropi.com. Youropi.com 4.000.000 650.000
22.788.837 1.483.000

Visitor profile

Sex

male 45 %
female 55 %

Age

7-12 years 0 %
13-19 years 5 %
20-34 years 30 %
35-49 years 36 %
50-64 years 22 %
65+ 7 %

Income

Minimal wage 7 %
Below average 15 %
Average wage 20 %
1-2 times average 25 %
>2 times average 13 %
No response 20 %

Family

1-2 persons 38 %
3-4 persons 41 %
5 or more 6 %
No response 15 %

Education

Lower education 1 %
VMBO 9 %
MAVO/HAVO/VWO 9 %
MBO 29 %
HBO 32 %
WO 12 %
No response 9 %

Social class

Social class A 21 %
Social class B1 41 %
Social class B2 24 %
Social class C 13 %
Social class D 1 %



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